Close Popup
Struggling to monetize your job board? This guide is your secret weapon to success!
This field is for validation purposes and should be left unchanged.

Ad-Network Terms of Use & Payment Policy

Ad-Network Terms of Use & Payment Policy

Effective Date: December 1, 2025

These Ad-Network Terms of Use and Payment Policy (“Terms”) govern participation in the Artha Job Board Ad-Network (“Ad-Network”) by job board owners (“Publishers”) using the Artha platform.

By enabling, accessing, or using the Ad-Network, you acknowledge that you have read, understood, and agree to be bound by these Terms.

1. Definitions

For the purposes of these Terms, the following capitalized terms shall have the meanings set forth below:

1.1 Artha / Platform Provider
Means Artha Job Board, the owner and operator of the Ad-Network.

1.2 Ad-Network
Means Artha’s proprietary CPC and CPA job monetization network. (Clause 2)

1.3 Publisher
Means a job board owner using the Artha platform and participating in the Ad-Network. (Clauses 2–11)

1.4 Job Provider Partner / Advertiser
Means a third-party entity(Job Provider Partner) supplying CPC or CPA job feeds to Artha. (Clauses 2, 3, 4)

1.5 Job Feed / XML Feed
Means structured job listing data, including job metadata and Bid Values. (Clause 3)

1.6 Bid Value
Means the CPC or CPA amount assigned to a job listing. (Clause 3.1)

1.7 Valid Click
Has the meaning set forth in Clause 4.1.

1.8 Invalid Click
Has the meaning set forth in Clause 4.1, including all sub-clauses.

1.9 Duplicative Clicks
Has the meaning set forth in Clause 4.1.1.

1.10 Fraudulent Clicks
Has the meaning set forth in Clause 4.1.2.

1.11 Bot Clicks
Has the meaning set forth in Clause 4.1.3.

1.12 Expired Clicks
Has the meaning set forth in Clause 4.1.4.

1.13 Foreign Clicks
Has the meaning set forth in Clause 4.1.5.

1.14 Valid Application
Means a completed job application originating from a Valid Click and accepted by the Advertiser. (Clause 4.2)

1.15 Approved Earnings
Means CPC or CPA revenue validated, approved, and reconciled by Artha. (Clause 8.2)

1.16 Traffic Spike
Means an abnormal deviation in traffic or applications beyond expected or historical patterns. (Clause 6)

1.17 Platform Fee
Means the 25% technology and service fee charged by Artha. (Clause 8.1)

1.18 Payout
Means the transfer of net earnings to the Publisher after deductions. (Clause 8.3)

2. Scope of the Ad-Network

Artha provides Publishers access to CPC and CPA job listings sourced from Advertisers for monetization via the Ad-Network.

Artha acts solely as a technology and marketplace intermediary and does not guarantee traffic volume, CPC/CPA rates, advertiser demand, or revenue.

3. Job Feeds and Performance Standards

3.1 Job Feeds and Bid Control

Artha shall provide Job Feeds containing job postings for traffic delivery through the Ad-Network.

Only Bid Values expressly included in the Job Feed or confirmed in writing by Artha shall be valid and binding.
Publishers shall not modify, infer, override, or manipulate Bid Values.

3.2 Use and Integrity of Job Feeds

Publishers shall use Job Feeds solely for delivering traffic via Publisher-owned or Publisher-operated properties.

Publishers shall not:

3.2.1 Content Modification

Modify, enrich, rewrite, supplement, or create derivative job listings or metadata (including title, description, location, salary, or employment type) without Artha’s prior written authorization.

3.2.2 Redistribution

Re-syndicate, forward, sell, distribute, or make Job Feeds available to any third party without Artha’s prior written consent.

3.2.3 Storage & Caching

Cache or store Job Feed data except as strictly required for real-time delivery.

Any unauthorized use constitutes a material breach and may result in immediate suspension, withholding of earnings, or termination.

4. Click Validation & Eligibility

4.1 Valid and Invalid Clicks

For the purposes of these Terms, a Valid Click means a click initiated by a unique, natural, non-automated person on a URL provided or approved by Artha, which directs the user to a job posting on a webpage approved by Artha.

Artha shall not be obligated to pay the Publisher for the following types of clicks, each of which shall be deemed an Invalid Click:

4.1.1 Duplicative Clicks

Multiple clicks from the same user on the same job listing occurring within a thirty (30) minute window. Only the first click shall be counted as valid.

4.1.2 Fraudulent Clicks

Clicks generated through manipulation, auto-generation, incentivization, or artificial methods not involving genuine human intent, including click farms or paid-to-click programs.

4.1.3 Bot Clicks

Clicks originating from automated sources such as scripts, crawlers, or IP addresses identified as non-human by Artha’s fraud detection systems or industry-standard tools.

4.1.4 Expired Clicks

Clicks on job postings more than four (4) hours after Artha has directed such job to be paused, removed, or deactivated.

4.1.5 Foreign Clicks

For clarity, only clicks and applications originating within the same country as the job location shall be eligible for validation. Any click or application originating from a different country, as determined by IP address, device location, or other geo-location signals used by Artha, shall be deemed a Foreign Click and treated as an Invalid Click.

The validity of clicks and applications shall be determined solely by Artha, and Artha’s reporting shall be final and binding.

Artha may update Invalid Click definitions at its discretion, with notice provided via the platform or dashboard.

4.2 Valid Applications

Only Valid Applications originating from Valid Clicks and accepted by the Advertiser shall be eligible for CPA earnings.

5. Audit Rights

Artha and/or the relevant Advertiser reserves the right, upon reasonable notice, to audit:

  • Traffic logs
  • Application reports
  • Traffic sources

to ensure compliance with these Terms. Publishers shall fully cooperate with such audits.

6. Traffic Spike & Abuse Control

In the event a Traffic Spike is detected, Artha may:

  • Pause campaigns
  • Revalidate traffic
  • Reverse earnings
  • Withhold payouts pending investigation

7. Publisher Representations and Obligations

Publishers represent and warrant that:

  • All traffic is lawful, organic, and non-incentivized
  • No bots, scripts, or deceptive practices are used
  • All applicable laws and regulations are complied with
  • Tracking URLs are not altered or manipulated

8. Revenue Share, Fees & Payment Terms

8.1 Platform Fee

Artha shall deduct a 25% Platform Fee from Approved Earnings.

8.2 Publisher Share

Publishers shall receive 75% of Approved Earnings.

8.3 Payout Schedule

  • Payouts are processed monthly
  • 15th of each calendar month
  • Covers Approved Earnings from the previous month

8.4 Transfer & Processing Fees

All banking, intermediary, and processing fees shall be borne by the Publisher.

9. Taxes & Statutory Compliance

All amounts payable under these Terms are inclusive of all applicable taxes.

Each Publisher is solely responsible for determining, reporting, and paying:

  • Income taxes
  • Sales, VAT, GST, or similar indirect taxes
  • Withholding or statutory obligations

Artha shall not gross up payments or assume Publisher tax liabilities.

10. Brand Usage & Marketing Rights

Publishers grant Artha a non-exclusive, royalty-free right to use the Publisher’s name and logo for marketing, promotional, and informational purposes related to the Ad-Network.

Publishers may request removal with reasonable written notice.

11. Independent Contractor Relationship

The relationship between Artha and the Publisher is that of independent contractors.
Nothing herein creates a partnership, agency, employment, or joint venture.

12. Arbitration & Governing Law

  • Governing Law: Laws of India
  • Arbitration Act: Arbitration and Conciliation Act, 1996
  • Seat & Venue: Surat, Gujarat, India
  • Language: English

The arbitral award shall be final and binding.

13. Acceptance

By enabling or using the Ad-Network, the Publisher confirms acceptance of these Terms.