Introduction:
We are seeking a highly motivated and dynamic Advertising Account Executive to join our team. This role is suitable for individuals with a passion for advertising and a strong ability to build and maintain client relationships. If you are looking for an exciting opportunity to work in a fast-paced and creative environment, we encourage you to apply.
Job Responsibilities:
- Develop and maintain relationships with clients, understanding their advertising needs and providing strategic recommendations
- Create and present advertising proposals to clients, outlining campaign objectives, strategies, and budgets
- Collaborate with internal teams, including creative, media, and production, to ensure the successful execution of advertising campaigns
- Monitor and analyze campaign performance, providing regular reports to clients and making recommendations for optimization
- Stay up-to-date with industry trends and developments, identifying new opportunities for clients and the agency
- Manage client budgets and ensure accurate billing and invoicing
Job Brief:
As an Advertising Account Executive, you will play a crucial role in driving the success of our clients' advertising campaigns. You will be responsible for building and maintaining strong relationships with clients, understanding their objectives, and providing strategic recommendations to achieve their advertising goals. This role will require collaboration with internal teams and the ability to effectively communicate and present advertising proposals to clients.
Detailed Responsibilities:
- Develop and maintain strong relationships with clients, acting as the main point of contact for all advertising-related matters
- Conduct thorough research and analysis to understand clients' target audience, market trends, and competitors
- Collaborate with internal teams to develop creative and effective advertising strategies that align with clients' objectives
- Present advertising proposals to clients, clearly communicating campaign objectives, strategies, and budgets
- Oversee the execution of advertising campaigns, ensuring all deliverables are met on time and within budget
- Monitor campaign performance, analyzing data and making recommendations for optimization
- Provide regular reports to clients, summarizing campaign results and highlighting key insights
- Stay up-to-date with industry trends and developments, sharing relevant information with clients and internal teams
- Manage client budgets, ensuring accurate billing and invoicing
Requirements and Skills:
- Bachelor's degree in marketing, advertising, or a related field
- Proven experience in advertising account management or a similar role
- Strong communication and interpersonal skills, with the ability to build and maintain client relationships
- Excellent organizational and time management skills, with the ability to prioritize and multitask in a fast-paced environment
- Proficiency in Microsoft Office Suite and advertising software (e.g., Google Ads, Facebook Ads Manager)
- Knowledge of industry trends and developments, with a passion for staying up-to-date with the latest advertising strategies
- Strong analytical skills, with the ability to interpret data and make data-driven recommendations
- Ability to work independently and as part of a team, with a proactive and problem-solving mindset
Frequently Asked Questions (FAQs):
An Advertising Account Executive is responsible for building and maintaining client relationships, understanding their advertising needs, and providing strategic recommendations to achieve their objectives. They collaborate with internal teams to develop and execute advertising campaigns, monitor performance, and provide regular reports to clients.
The Advertising Account Executive should have strong communication and interpersonal skills, excellent organizational and time management abilities, and proficiency in advertising software and Microsoft Office Suite. They should also possess analytical skills and a passion for staying up-to-date with industry trends.
A Bachelor's degree in marketing, advertising, or a related field is required. Additionally, proven experience in advertising account management or a similar role is preferred.
Review and Approval:
This job description has been reviewed and approved by the HR department.